Director Marketing Commercialization & Services Monetization
Core
Build and manage the commercial discipline for Mastercard's U.S. marketing assets, sponsorships, and experiences to create scalable solutions for financial institutions and merchant partners.
Role type
Director, Marketing Commercialization & Services Monetization
Builds
Scalable commercial packages combining marketing rights, sponsorships, and experiences for U.S. customers
Domain
Financial services / Payments / Marketing & Sponsorships
Deliverable
product features
Required skills
Financial acumen, P&L management, pricing strategy, commercial deal structuring, portfolio valuation, pipeline management, cross-functional leadership, operational governance, intellectual property rights management
Preferred skills
Experience in payments, financial services, professional sports, or entertainment
Technologies
None stated
Responsibilities
Own commercial and financial management of monetizable marketing assets; establish end-to-end operating model for asset monetization; develop commercially compelling packages; manage pipeline of monetization opportunities; serve as key connection to Services commercial organization; apply financial discipline to pricing and deal economics; understand contractual and IP rights; maintain single source of truth for inventory; coordinate with delivery teams for fulfillment; establish governance and reporting processes; identify new monetization opportunities based on demand and performance
Seniority
Director, strategic leadership & hands-on execution