VP, Marketing Distribution
Core
Senior marketing leader integrating P&C and Life marketing capabilities to drive distribution strategy, brand activation, and field execution for an insurance company.
Role type
VP, Distribution Marketing (Strategic IC)
Builds
Cohesive distribution marketing model, scalable capabilities, and market-facing execution for P&C and Life products.
Domain
Insurance / Financial Services
Deliverable
product features
Required skills
Strategic marketing leadership, P&C and Life insurance domain expertise, organizational transformation, brand activation, product marketing, go-to-market strategy, budget management, stakeholder influence
Preferred skills
Advanced degree, experience in national business environments
Technologies
None stated
Responsibilities
Integrate historically separate P&C and Life marketing capabilities; lead brand activation within enterprise standards; oversee product marketing and go-to-market strategies; manage marketing budgets and vendor relationships; lead an organization of 15-20 marketing professionals; drive organizational change and build future capabilities
Seniority
VP, strategic leadership with organizational scope