Manager, RDBU Marketing Strategy/Operations(US Pharma/Biotech Industry)
Core
Operationalize US brand commercial plans through content operations, MLR coordination, and omnichannel campaign execution for pharmaceutical brands.
Role type
Manager, Marketing Operations (Pharma/Biotech)
Builds
Omnichannel campaigns across field, digital, CRM, and email channels for US pharmaceutical brands.
Domain
Pharmaceutical/Biotech Marketing
Required skills
omnichannel campaign execution, content operations, MLR/MAC coordination, vendor and agency management, stakeholder leadership, project management, marketing technology proficiency, analytics interpretation, team mentoring
Preferred skills
MBA in Marketing/Life Sciences, HCP/Patient/KOL marketing experience, global delivery model experience
Technologies
Veeva, AEM, SFMC, Workfront, DAM
Responsibilities
Translate US brand strategies into executable operational roadmaps; lead end-to-end omnichannel campaign deployment; manage content lifecycle and MLR submission processes; oversee agency and vendor partnerships; mentor junior team members; track operational KPIs and drive continuous improvement.
Seniority
Manager, hands-on IC with team leadership