Marketing Manager
Core
Plan and execute cross-channel marketing initiatives including lifecycle campaigns, paid media creative production, educational content, and social media for D2C telemedicine brands.
Role type
hands-on marketing manager (growth & operations)
Builds
marketing campaigns, creative assets, landing pages, and educational content for virtual healthcare products
Domain
D2C telemedicine / digital health
Deliverable
product features
Required skills
cross-channel campaign planning, lifecycle marketing (email/SMS), paid media creative production, social media management, landing page coordination, content production, project management, performance analysis
Preferred skills
health/wellness industry experience, email/SMS platform familiarity
Technologies
Meta, Google, email/SMS platforms, social scheduling tools
Responsibilities
plan and execute cross-channel marketing initiatives, manage marketing calendars and timelines, coordinate with external vendors and partners, build and manage lifecycle flows, develop creative briefs for paid channels, oversee social media planning and posting, coordinate website and landing page projects, produce and distribute educational content
Seniority
Mid-level, hands-on IC
