Sr Manager, Value Strategy & Marketing
Core
Lead development and execution of U.S. payer value strategy for UPLIZNA and priority Oncology assets, translating complex clinical and economic information into differentiated strategies to support coverage and patient access.
Role type
Senior Manager, Value Strategy & Marketing
Builds
Payer value strategies, evidence-generation workstreams, and customer-facing resources (CVAs, economic tools, RWE communications) for physician-administered therapies.
Domain
U.S. Healthcare / Biopharma Market Access
Required skills
Payer strategy development, reimbursement dynamics, real-world evidence (RWE) synthesis, cross-functional partnership, agency management, budget management, AI tool application, policy analysis, value narrative creation.
Preferred skills
U.S. health plan/payer organization experience, knowledge of buy-and-bill and site-of-care dynamics, pharmaceutical market access expertise, advanced degree (PharmD, MBA), generative AI aptitude.
Technologies
Generative AI tools, AI-based recruiting assistant, economic tools, RWE platforms.
Responsibilities
Develop and execute payer value strategies; lead U.S. payer-relevant RWE workstreams; translate evidence into payer value narratives; prepare for priority payer engagements; develop and execute payer-facing resources; manage agency partners and budgets; leverage AI tools for strategic development and content creation.
Seniority
Senior Manager, strategic execution & cross-functional leadership
