Marketing Manager
Core
Marketing Manager responsible for owning campaigns from planning through launch, translating briefs into 360° marketing plans, and coordinating stakeholders across multiple channels.
Role type
hands-on marketing manager
Builds
multi-channel marketing campaigns for a B2C commerce platform
Domain
B2C e-commerce, digital marketing, creator economy (via careerplan.io/jobs/BA-008-6A-278-marketing-manager-at-mami)
Required skills
multi-channel campaign management, brief translation, stakeholder coordination, project management, marketing judgment, AI tool integration, CRM management, content strategy, timeline management, deliverable review
Preferred skills
experience in advertising agencies, social media expertise, digital marketing knowledge, app marketing, community building
Technologies
AI tools, CRM systems, social media platforms, digital marketing tools
Responsibilities
Take full ownership of campaigns from planning through launch, Translate briefs into clear 360° marketing plans, Manage and coordinate all stakeholders involved in campaign execution, Plan campaign deployment across multiple channels, Define the assets required for each channel, Build timelines, workflows, and launch schedules, Track progress and ensure deadlines are met, Review deliverables, refine them, and ensure they answer the brief, Integrate relevant AI tools into the marketing workflow