Senior Solution Marketing Manager — Global Narrative & Portfolio Strategy
Core
Architecting the global narrative, value propositions, and go-to-market strategy for a multi-product health technology portfolio to ensure market coherence and differentiation.
Role type
Senior Solution Marketing Manager (Global Narrative & Portfolio Strategy)
Builds
Global narrative, portfolio GTM strategy, product playbooks, and marketing assets for a health and well-being provider.
Domain
Health technology / B2B SaaS
Deliverable
product features
Required skills
Portfolio positioning, go-to-market strategy, storytelling and messaging, sales playbook creation, market research and trend analysis, cross-functional collaboration
Preferred skills
B2B product marketing experience, experience with multi-product portfolios
Technologies
None stated
Responsibilities
Define and maintain the global narrative and product positioning across the entire portfolio; build the portfolio go-to-market strategy; create and own product playbooks for the proposal team; partner with product teams to develop marketing assets; lead market research and trend analysis.
Seniority
Senior, hands-on IC