Senior Manager, Execution AFH/AH
Core
Senior Manager driving commercial execution excellence for Away From Home (AFH) and At Home (AH) channels, translating strategies into actionable plans and ensuring in-market delivery.
Role type
Senior Manager, Execution
Builds
Actionable execution plans, operational guidelines, and scalable ways of working for bottler teams.
Domain
FMCG / Beverages / Commercial Operations
Deliverable
dashboards & analysis
Required skills
Commercial execution strategy, RGM execution, data analytics, dashboard management, stakeholder alignment, process simplification, innovation launch monitoring
Preferred skills
AFH channel experience, AH channel exposure, brewery/beer industry background, Spanish HORECA market knowledge
Technologies
AI-enabled analytics tools, digital dashboards
Responsibilities
Translate commercial strategies into practical execution roadmaps; coordinate with bottlers to align on commercial priorities; monitor execution KPIs using data and AI tools; enable innovation testing and execution capability building
Seniority
Senior Manager, hands-on leadership