Senior Field Marketing Coordinator, Midwest
Core
Manage end-to-end multichannel marketing campaigns for the Midwest Business Area, driving awareness, engagement, and lead generation.
Role type
Senior Integrated Marketing Coordinator
Builds
Multichannel marketing campaigns (email, social, digital ads, webinars)
Domain
B2B Technology / Video Security
Deliverable
product features
Required skills
Integrated campaign coordination, Multichannel strategy, Project management, Data analysis, CRM/Marketing automation proficiency, Budget management
Preferred skills
Salesforce experience, B2B/Channel marketing experience, Marketing automation platforms
Technologies
Salesforce, Email marketing platforms, Marketing automation tools, Webinars
Responsibilities
Execute integrated marketing campaigns, Collaborate with sales on messaging and targeting, Manage campaign timelines and deliverables, Analyze campaign performance and recommend improvements, Track campaign budgets and vendor expenses, Support field marketing initiatives and events
Seniority
Senior, hands-on IC