Head of Customer Lifecycle Management (CLM)
Core
Lead the strategic management and optimization of the end-to-end customer lifecycle across acquisition, onboarding, engagement, retention, and win-back for the Nordics.
Role type
Senior leadership, Head of Customer Lifecycle Management
Builds
Scalable lifecycle frameworks, customer relationship models, and omnichannel lifecycle orchestration principles
Domain
Insurance, Customer Experience, Customer Lifecycle Management
Deliverable
product features
Required skills
Customer lifecycle management strategy, Omnichannel customer experience development, People leadership and capability development, Cross-market alignment, CRM execution and analytics, Strategic thinking, Stakeholder management
Preferred skills
Local language skills (Nordics)
Technologies
CRM, Customer Analytics
Responsibilities
Lead and evolve the Customer Lifecycle Management capability area across the Nordics, Own the strategic direction for end-to-end customer lifecycle management, Partner with business stakeholders to identify opportunities, Translate business ambitions into scalable lifecycle frameworks, Drive cross-market alignment across Tribes and business units, Provide leadership support and coaching for Chapter Leads