Lead, Media Performance
Core
Lead full-funnel performance media strategy and operations to drive conversions and growth for an internet access platform.
Role type
Lead Media Performance Manager
Builds
360-degree media strategies and high-converting assets for the internet access platform
Domain
Digital Marketing / Internet Services
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Paid Search, Paid Social, Programmatic, Online Video campaign management, Media planning, Budget forecasting, GTM and analytics technical command, CRO mechanics, Data-driven decision making
Preferred skills
Martech innovation, Relationship building, Adapting to market changes
Technologies
Paid Search, Paid Social, Programmatic, Online Video, Martech
Responsibilities
Own media planning, budget management, forecasting, and operations roadmap; Collaborate with agencies and internal teams to deploy media strategies; Translate complex media and attribution data into actionable business insights; Drive continuous testing and optimization across the media mix
Seniority
Senior, hands-on IC