Asset Manager
Core
Support and enable digital marketing strategies by managing, governing, and processing assets and files in PIM and DAM platforms for Copeland businesses.
Role type
Asset Manager (Digital Marketing)
Builds
Product information and digital asset libraries for HVACR and cold chain solutions
Domain
Climate technology / HVACR / Digital Marketing
Required skills
PIM, DAM, MarTech, metadata governance, data modeling, stakeholder collaboration, project management
Preferred skills
Aprimo, Salsify, Azure, JSON, AI tools, metadata enrichment
Technologies
PIM, DAM, Azure storage, Aprimo, Salsify, MS Office
Responsibilities
Manage product-related digital assets including images, documents, videos, and marketing collateral; Create, maintain, and govern metadata, tagging standards, and asset classification structures; Assist building and management of data model structures for data and metadata; Ensure assets are properly linked to products, categories, brands, and product hierarchies; Maintain data and asset hygiene and adhere to standard processes; Support asset ingestion, tagging, organizing, migrations, synchronization activities, and publishing workflows; Maintain asset quality through audits, validation, issue resolution, usage rights, and governance enforcement; Track reports and dashboards to monitor usage, adoption, and asset performance.
Seniority
Mid-level (3+ years experience)
