Sr. Partner Marketing Manager
Core
Lead partner marketing strategy and execution across the Asia-Pacific region to drive demand, accelerate pipeline, and support joint go-to-market initiatives with strategic partners.
Role type
Senior Partner Marketing Manager (Regional)
Builds
Partner-led demand generation programs, joint marketing plans, and regional growth strategies.
Domain
B2B SaaS / Customer Experience Technology / AI
Required skills
partner go-to-market strategy, demand generation, pipeline creation and acceleration, joint marketing planning, stakeholder management, project management, budget management, relationship management with VARs/TSDs/GSIs/BPOs
Preferred skills
experience owning pipeline targets, navigating complex enterprise environments
Technologies
none stated
Responsibilities
Develop and own the APAC partner marketing plan; Build and manage relationships with priority APAC partners (VARs, TSDs, BPOs, GSIs); Align partner programs with sales and business priorities; Execute joint marketing plans; Drive partner-sourced demand and pipeline acceleration; Manage the APAC partner marketing budget; Establish program objectives, metrics, and reporting.
Seniority
Senior, hands-on IC