Brand Manager - Dermatological Skincare
Core
Own and deliver annual brand plans for Benzac and Loceryl across Australia and New Zealand, driving growth, market share, and consumer engagement through consumer, shopper, and digital campaigns.
Role type
Brand Manager (FMCG/Consumer Health)
Builds
Brand strategies, marketing campaigns, and new product launches for dermatological skincare brands
Domain
Dermatology / Skincare / Consumer Health
Deliverable
product features
Required skills
Brand strategy, consumer insights, campaign management, new product launch execution, budget management, retail activation (pharmacy/grocery), data analysis (Nielsen/Aztec/IMS)
Preferred skills
FMCG or consumer health experience, cross-functional collaboration, global team alignment
Technologies
Nielsen, Aztec, IMS
Responsibilities
Develop consumer, shopper, and digital campaigns; manage brand budgets and ROI; lead new product launches; partner with Sales and Trade Marketing for retail activation; localize global strategies for ANZ market
Seniority
Mid-level, hands-on IC