Client Performance Senior Specialist - Performance Clients
Core
Manage high-value programmatic performance (native) ad campaigns, optimizing for conversion and action while supporting both managed and self-service clients.
Role type
Senior IC digital advertising operations specialist
Builds
Performance ad campaigns and creative builds across Yahoo's DSP platform
Domain
Digital advertising / Programmatic media
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic advertising expertise, DSP campaign management, Native advertising, Conversion optimization, Self-service platform support, AI tool integration, Cross-functional collaboration, Financial reconciliation, Project leadership
Preferred skills
Yahoo DSP experience, Regulated industry (pharma) compliance, Advanced digital advertising platforms, AI workflow automation
Technologies
Google Workspace, macOS, Yahoo DSP, Claude
Responsibilities
Lead end-to-end operational oversight of campaign setup and billing; Oversee complex creative/ad builds; Monitor delivery against conversion KPIs; Support self-service advertisers; Identify and implement AI-driven workflow efficiencies; Act as a consultant for sales reps and leads; Partner with legal and billing teams; Utilize AI analysis to detect delivery anomalies; Replace repetitive tasks with automated workflows; Lead specific project phases and mentor colleagues
Seniority
Senior, hands-on IC with mentorship responsibilities
