Programmatic Account Manager
Core
Managing and growing Yahoo DSP's publisher and SSP partnerships to optimize inventory performance and enable supply solutions.
Role type
Programmatic Account Manager
Builds
Yahoo's demand side platform (DSP) supply access and performance for advertisers
Domain
Digital advertising, programmatic supply, media technology
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic advertising knowledge, data analysis, troubleshooting, analytical problem-solving, Excel proficiency, AI tool usage
Preferred skills
Experience with DSPs/SSPs, digital marketing, publisher development, client-facing experience
Technologies
Yahoo Backstage, Gemini, Excel, Google Docs
Responsibilities
Optimize SSP and publisher performance using dashboards and AI-assisted analysis, implement AI-driven efficiencies in publisher management, support internal sales inquiries regarding supply enablement, partner on emerging programmatic supply opportunities, train new publishers on Yahoo Backstage, test new creative formats and document best practices, analyze campaign performance data to meet KPIs
Seniority
Mid-level, hands-on IC
