Staff Product Manager
Core
Own the product roadmap for SSP integrations, programmatic distribution partnerships, and agency go-to-market capabilities to drive advertiser growth and measurable performance at scale.
Role type
Staff Product Manager (Advertising)
Builds
SSP integrations, programmatic distribution partnerships, agency workflow/reporting tools, and AI-driven advertiser experience features.
Domain
B2B Advertising Technology / Programmatic Media
Deliverable
product features
Required skills
programmatic advertising expertise, DSP/SSP dynamics, identity resolution, audience syndication, attribution modeling, third-party verification, pixel infrastructure, AI-driven optimization, executive communication, GTM enablement
Preferred skills
agentic buying frameworks, contextual targeting, predictive audience optimization
Technologies
pixel-based tracking, view-through attribution, click-through attribution, third-party verification integrations
Responsibilities
Define segment sync architecture and bidding logic for SSP integrations; Build product foundation for agency go-to-market including workflow and campaign management; Serve as primary product SME for Sales and Customer Success; Define measurement and attribution strategy including pixel tracking and verification; Embed AI-driven capabilities for audience optimization and anomaly detection; Mentor junior PMs and align executive stakeholders on advertising strategy.
