B2B Marketing Manager - Partnerships
Core
Develop and deliver global B2B marketing plans and initiatives to drive partner onboarding, enablement, retention, and commercial growth for airport lounge and travel experience partners.
Role type
B2B Marketing Manager (Partnerships)
Builds
Global partner marketing strategy, campaigns, content, events, and account-based marketing programs.
Domain
Travel, Hospitality, Loyalty
Deliverable
product features
Required skills
B2B marketing strategy, campaign execution, event planning, stakeholder management, commercial analysis, segmentation, content creation, performance reporting
Preferred skills
Experience in travel/hospitality/loyalty sectors, insight-led approach, matrix environment navigation
Technologies
None stated
Responsibilities
Translate strategic priorities into structured marketing plans; develop partner value propositions and messaging; execute account-based marketing; plan and deliver partner events (summits, webinars, awards); coordinate joint marketing activities with partners; analyze campaign performance and provide actionable reporting.
Seniority
Mid-Senior, hands-on IC