Industry & Experiential Marketing Lead, Ads
Core
Define global industry engagement strategy and build strategic relationships with advertising trade associations, organizations, and leaders to advance OpenAI's advertising solutions.
Role type
Senior IC Industry & Experiential Marketing Lead
Builds
Industry partnerships, conferences, executive programs, experiential activations, and research content
Domain
Advertising industry + B2B marketing
Deliverable
product features
Required skills
B2B marketing strategy, advertising ecosystem knowledge, experiential marketing, strategic partnership development, program execution, thought leadership collaboration, executive relationship management, budget management
Preferred skills
Experience leading complex programs with sales and creative teams, ability to prioritize in fast-moving environments, success measure establishment
Technologies
None stated
Responsibilities
Define global industry engagement strategy; build strategic relationships with industry partners; own advertising industry events portfolio; create distinctive executive experiences; lead program strategy and execution; develop thought leadership partnerships; shape executive participation; connect engagement to commercial outcomes; build and lead the function
Seniority
Senior, hands-on IC