Senior Manager, Field Marketing
Core
Develops and executes local marketing plans aligned with global priorities to drive customer acquisition and growth in specific territories.
Role type
Senior Manager, Field Marketing
Builds
Local marketing programs, events, and campaigns for Equinix's digital infrastructure services
Domain
Technology Infrastructure / Cloud Services
Required skills
Program management, Budget management, Agency management, Lead generation, Sales collaboration, Strategic planning, Event execution, Team leadership
Preferred skills
Experience in B2B technology marketing, Territory management
Technologies
SFDC
Responsibilities
Develop and manage planning and execution of global and local programs; Manage events from start to finish including logistics and ROI; Oversee agency, budget, and performance for the territory marketing plan; Accountable for forecast ROI in terms of MQLs/Opportunities; Review lead progression with sales to ensure qualification and conversion; Provide leadership and direction to the team including performance management and development.
Seniority
Senior, hands-on IC with people management responsibilities
