Senior Manager, Go-To-Market Strategy
Core
Senior Manager responsible for shaping and operationalizing Go-To-Market (GTM) strategy, customer insights, and commercialization plans for priority products and solutions.
Role type
Senior Manager, Go-To-Market Strategy & Customer Insights
Builds
GTM plays, market entry hypotheses, commercialization experiments, and repeatable playbooks for digital infrastructure products.
Domain
Digital Infrastructure / Cloud / Data Center / Networking
Required skills
GTM strategy formulation, market sizing, segmentation/ICP development, competitive analysis, funnel/pipeline analysis, financial modeling, executive storytelling, cross-functional leadership, hypothesis testing, data-driven optimization.
Preferred skills
Digital infrastructure/cloud/networking/AI experience, hyperscale customer exposure, global GTM exposure, corporate strategy background, SaaS environment experience.
Technologies
None explicitly listed as tools/frameworks.
Responsibilities
Lead end-to-end GTM planning for assigned products; define target markets, sales motions, and success metrics; translate strategy into executable plays and experiments; partner with Product, Sales, and Finance to align roadmaps and investments; build and maintain customer insights frameworks; diagnose performance gaps and recommend optimizations; drive strategic initiatives for new markets and profitability.
Seniority
Senior Manager, hands-on IC with strategic influence.
