Senior Customer Engagement & Market Intelligence Specialist
Core
Partner between Marketing and Sales to provide market insights, coordinate customer engagement programs, and support strategic commercial initiatives.
Role type
Senior B2B marketing and market intelligence specialist
Builds
Market intelligence reports, customer event programs, and sales support materials
Domain
Industrial technology, electrical energy, B2B marketing
Deliverable
dashboards & analysis
Required skills
Market intelligence gathering, trade show management, project coordination, data analysis, CRM/marketing automation proficiency, presentation skills
Preferred skills
Automotive/transportation/electronics market experience, competitive intelligence methodologies, multi-regional sales support, ZoomInfo experience, executive-level reporting
Technologies
CRM, marketing automation tools, ZoomInfo, AI tools
Responsibilities
Monitor industry trends and competitive dynamics; lead planning and execution of customer events and trade shows; serve as marketing liaison to regional and global sales teams; develop market intelligence reports and dashboards; coordinate cross-functional project timelines and deliverables.
Seniority
Senior, hands-on IC