Marketing Research Manager (Cyprus)
Core
Lead marketing research efforts to monitor the competitive landscape and translate data into actionable recommendations for performance and design teams.
Role type
Marketing Research Manager
Builds
Actionable weekly and monthly briefs on competitor movements, ad creative trends, and strategic shifts.
Domain
Digital marketing, performance marketing, iGaming/digital entertainment
Deliverable
dashboards & analysis
Required skills
Market research, competitive intelligence, performance marketing channels analysis, user acquisition funnel analysis, creative strategy analysis, stakeholder partnership
Preferred skills
iGaming/online casino/sweepstakes experience, Hebrew fluency
Technologies
Paid social, native networks, display, programmatic
Responsibilities
Conduct market research to identify opportunities and threats; Audit competitor user acquisition tactics; Partner with stakeholders to translate findings into test hypotheses; Deliver actionable briefs on competitor movements and trends.
Seniority
Manager, hands-on IC