Marketing Leader
Core
Define and execute go-to-market strategy, brand positioning, and demand generation for an AI investment management platform targeting global financial institutions.
Role type
Senior B2B Marketing Leader (Strategy & Execution)
Builds
Brand identity, marketing campaigns, executive content, and event strategies for institutional clients.
Domain
Financial Services / AI Infrastructure / Capital Markets
Deliverable
product features
Required skills
B2B marketing strategy, brand positioning, content creation, event management, market segmentation, narrative development, cross-functional leadership
Preferred skills
Experience in fintech or financial services, startup GTM experience, portfolio of shipped marketing work
Technologies
None stated
Responsibilities
Own positioning across customer segments (broker-dealers, RIAs, global banks, fintechs), design and sharpen visual identity across all external surfaces, translate technical capabilities into compelling narratives for technical buyers, set strategy for industry events and client dinners
Seniority
Senior, hands-on IC with strategic autonomy