Senior Manager/Director of Segment Marketing, XR & Wearables
Core
Define multi-year strategy for Arm's XR and wearables segment, connecting market needs with compute platforms, AI, and hardware/software ecosystems.
Role type
Senior Manager/Director of Segment Marketing
Builds
Strategic positioning, go-to-market plans, executive narratives, and partner engagement for XR and wearables devices.
Domain
Semiconductor / XR / Wearables / Edge AI
Deliverable
product features
Required skills
Segment marketing, product management, ecosystem marketing, business development, strategic planning, market analysis, executive communication, cross-functional collaboration, OEM/partner relationship management (via careerplan.io/jobs/98200818832-senior-managerdirector-of-segment-marketing-xr-wearables-at-arm)
Preferred skills
Semiconductor ecosystem experience, emerging-category marketing, Mandarin proficiency
Technologies
XR, AR, VR, smart glasses, smartwatches, edge AI, low-power systems, Arm ecosystem
Responsibilities
Set segment strategy and annual goals; analyze trends across devices, silicon, and platforms; translate insights into positioning and messaging; coordinate cross-functional teams on go-to-market plans; create executive presentations and sales tools; build relationships with OEMs and partners; measure ecosystem engagement and segment perception.
Seniority
Senior Manager/Director, hands-on IC with strategic leadership