CRM & Email Marketing Manager
Core
Drive customer retention and growth through data-driven email marketing strategies and automated communications.
Role type
CRM & Email Marketing Manager
Builds
Automated email campaigns, loyalty programs, and retention initiatives via SendGrid and Send With Us.
Domain
Retail/Consumer Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Email marketing strategy, campaign analysis, automated workflow design, budget/ROI planning, consumer trend interpretation, cross-functional project management
Preferred skills
Retail or consumer marketing background, quick problem-solving, team leadership
Technologies
SendGrid, Send With Us
Responsibilities
Design end-to-end email marketing strategy covering acquisition, loyalty, and retention; manage deployment schedules and email list optimization; analyze campaign data to derive insights and optimize ROI; partner with Data Engineering and Product teams to define customer segments and engagement strategies; ensure high-quality, on-time campaign execution with superior customer experience.
Seniority
Manager, hands-on IC