Associate Director, Strategic Partnerships (Canada)
Core
Senior technical advocate in sales for a digital marketing agency, specializing in paid media audits, RFPs, and strategic recommendations for enterprise clients.
Role type
Senior IC strategic partnerships lead (paid media)
Builds
Strategic audits, RFP responses, and sales pitches for enterprise clients
Domain
Digital marketing, paid media, performance marketing
Required skills
enterprise paid media management, Google Ads, Meta, Microsoft Ads, TikTok, LinkedIn, Amazon, programmatic/DSPs, incrementality testing, MMM, attribution, server-side tracking, GA4, large dataset analysis, budget forecasting, C-suite presentation, cross-functional coordination
Preferred skills
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Technologies
Google Ads, Meta, Microsoft Ads, TikTok, LinkedIn, Amazon, programmatic/DSPs, GA4
Responsibilities
Lead technical components of client pitches, audits, and RFPs; coach cross-functional teams on audit discipline; present and defend strategic recommendations to executive stakeholders; support sales strategy and market differentiation
Seniority
Senior, hands-on IC