Director, Performance Marketing
Core
Lead Brex's performance marketing strategy and paid media investments to drive customer acquisition, revenue growth, and brand awareness across an expanding portfolio of channels.
Role type
Director, Performance Marketing
Builds
A multimillion-dollar paid media engine and an in-house center of excellence for performance and brand media buying
Domain
Fintech / Performance Marketing
Required skills
Performance marketing strategy, Paid media buying, Full-funnel media planning, Budget management ($30M+), LTV and ROI optimization, Channel scaling (Paid Social, Search, CTV, Programmatic), Team leadership, Data-driven decision making, Creative judgment
Preferred skills
Fintech experience, Agency-to-in-house transition, Incrementality testing, AI/automation in media
Technologies
LinkedIn, Meta, YouTube, Connected TV, Programmatic
Responsibilities
Own paid media strategy and investment across Brand and Growth; Manage and optimize a multimillion-dollar media budget; Build an in-house digital media center of excellence; Scale paid search and paid social programs; Develop an integrated full-funnel investment strategy; Partner with Marketing Operations, Data, and Finance to improve measurement; Drive rapid experimentation across channels and creative; Lead and develop a growing performance marketing team
Seniority
Director, hands-on leadership