Marketing & Growth Operations Manager
Core
Build marketing operations function from early foundations to enable pipeline generation and revenue growth for a fintech platform.
Role type
Marketing & Growth Operations Manager (hands-on IC)
Builds
Marketing attribution systems, PQL scoring models, and funnel orchestration between self-serve and sales-managed motions.
Domain
Fintech / SaaS
Deliverable
production ML models | dashboards & analysis
Required skills
multi-touch attribution modeling, lead/lifecycle scoring, CAC and CAC payback optimization, marketing tech stack orchestration, funnel leakage analysis, SaaS self-serve and sales-managed dynamics
Preferred skills
building dashboards and reporting, navigating ambiguity, systems thinking
Technologies
HubSpot, Salesforce, Braze
Responsibilities
Own and manage marketing attribution systems; build and ship a product-qualified-lead (PQL) scoring model; identify and close root causes of funnel leakage; move cost/efficiency metrics through experiments; own on-ramps and off-ramps between self-serve and sales-managed funnel; partner with BDR to improve outbound efficiency and automate list management; bring order to marketing tech stack.
Seniority
Mid-Senior, high-autonomy IC
