Director of Growth and Acquisition Marketing
Core
Leading Chime's full digital acquisition portfolio (paid social, search, affiliate, YouTube, mobile networks) to deliver growth, efficiency, and CAC targets while building future growth capabilities.
Role type
Director of Growth and Acquisition Marketing
Builds
Digital acquisition channels, partnerships, and technology-enabled growth motions for Chime's financial services platform.
Domain
FinTech / Digital Marketing
Required skills
Multi-channel digital acquisition leadership, portfolio-level investment prioritization, team building and scaling, cross-functional partnership, AI/martech ecosystem navigation, strategic experimentation
Preferred skills
Player-coach leadership style, emerging channel identification, senior executive communication
Technologies
Paid social, paid search, affiliate networks, YouTube, mobile/app networks, AI/martech vendors
Responsibilities
Own performance across the full digital acquisition portfolio; Make portfolio-level investment and prioritization calls; Lead and develop a team of channel managers; Build new acquisition channels and partnerships; Push the organization to rebuild workflows around AI; Partner cross-functionally with Media Planning, Product Marketing, Analytics, Risk, and Finance; Represent Digital Acquisition in senior leadership forums
Seniority
Director, strategic leadership with hands-on execution