Baby & Child Care Brand Manager France (F/H)
Core
Oversee the full brand management cycle for Huggies® and DryNites® in the French market, driving activation, innovation, and growth.
Role type
Brand Manager (FMCG)
Builds
Consumer-facing baby and child care products (diapers, night-time protection)
Domain
Fast-Moving Consumer Goods (FMCG), Personal Care
Deliverable
product features
Required skills
Brand management, Nielsen analytics, digital marketing activation, project management, budget management, cross-functional collaboration
Preferred skills
Cross-functional team leadership, communication and influencing, Canva
Technologies
Nielsen, CRM, SEO/SEA, Canva
Responsibilities
Lead annual brand plan preparation and presentation; Execute paid media campaigns (influencers, social, SEO/SEA); Adapt regional brand toolkits for France; Track business performance and support forecasting; Lead recruitment sampling program for pharmacies and medical professionals; Manage marketing budget.
Seniority
Mid-Senior, Individual Contributor