Assistant Brand Manager
Core
Supports Brand Managers and Category Leads in driving strategy and execution for the Taste Elevation Portfolio in Retail Business to achieve consumer connection and financial goals.
Role type
Assistant Brand Manager (FMCG)
Builds
Media campaigns, promotions, PR, range extensions, and new product launches for the Taste Elevation Portfolio.
Domain
Fast-Moving Consumer Goods (FMCG), Retail, Food Industry
Deliverable
product features
Required skills
Category analysis, market performance reporting, brand project leadership, new product development, cross-functional team leadership, P&L management, budget control, consumer insight research, digital marketing planning, marketplace dynamics understanding
Preferred skills
Agency management, quantitative and qualitative market research, financial measure analysis, Japanese market understanding, strategic planning
Technologies
MS Excel, MS PowerPoint