Field Marketing Specialist
Core
Design and execute field marketing strategies for a portfolio of 25–40 channel partners to generate pipeline and support new product launches.
Role type
Senior Field Marketing Specialist (Channel/Partner Marketing)
Builds
Partner marketing programs, campaigns, webinars, roadshows, and regional events
Domain
B2B Technology / SaaS / Channel Marketing
Required skills
Field marketing strategy, partner/channel marketing, vendor selection and negotiation, program design, data analysis, autonomous execution
Preferred skills
Salesforce/monday.com, high-growth B2B tech/SaaS, indirect/channel go-to-market models
Technologies
Salesforce, monday.com
Responsibilities
Evaluate partner business objectives and market position to design tailored marketing programs; Select and negotiate with vendors for partner events and field programs; Direct delivery of partner conferences and regional events; Analyze partner-sourced pipeline data to identify conversion gaps and recommend interventions; Determine brand and messaging standards for partner-led initiatives
Seniority
Mid-Senior, hands-on IC
