Revenue Marketing Manager
Core
Own major demand programs end-to-end, turning market awareness and buyer interest into qualified pipeline for a cloud-native observability platform.
Role type
Senior IC revenue marketing manager (demand generation)
Builds
Integrated demand programs, paid acquisition campaigns, lifecycle nurture journeys, digital events, and sales activation motions
Domain
B2B SaaS, Cloud-native observability, Developer tools
Required skills
B2B SaaS demand generation, multi-channel program ownership, paid acquisition execution, lifecycle marketing, sales collaboration, performance analysis, budget management, AI-native execution
Preferred skills
Technical B2B product marketing, HubSpot/Google Ads/LinkedIn/Reddit experience, account-based marketing, high-growth startup experience
Technologies
HubSpot, Google Ads, LinkedIn Campaign Manager, Reddit, Unify
Responsibilities
Build campaign plans defining audience, message, offer, and channel mix; execute hands-on paid acquisition and lifecycle programs; partner with Sales/SDR to convert campaigns into pipeline; analyze conversion, pipeline, and ROI metrics; use AI to accelerate campaign development and optimization
Seniority
Senior, hands-on IC
