Talent Brand Manager
Core
Shape GitLab's employer value proposition through storytelling, recruitment marketing, and candidate education to connect external reputation with internal culture.
Role type
Talent Brand Manager
Builds
Integrated talent brand campaigns across careers content, social media, employer review platforms, talent communities, events, and recruiter channels.
Domain
Technology / Employer Branding
Deliverable
product features
Required skills
Employer value proposition translation, storytelling, writing, editorial judgment, campaign planning, performance data analysis, cross-functional collaboration, project management, AI tool usage
Preferred skills
Experience in content strategy, communications, or related fields
Technologies
AI tools
Responsibilities
Translate EVP into candidate-facing messaging; deliver integrated campaigns; develop stories featuring team members and culture; partner with Talent Acquisition for hiring support; improve candidate journey touchpoints; use metrics to improve performance; manage external partners and processes.
Seniority
Mid-Senior, hands-on IC