Employer Brand Specialist - Self-Improvement
Core
Building employer brand awareness and content for a Self-Improvement app team within a venture builder ecosystem.
Role type
Employer Brand Specialist (Content & Social Media)
Builds
Employer brand content, social media presence, and team visibility for a consumer app.
Domain
EdTech / Self-Improvement / Venture Builder
Deliverable
product features
Required skills
Social media management (Instagram, LinkedIn), full-cycle video production, viral content creation, copywriting, visual design (Instagram grids/layouts), cross-functional collaboration
Preferred skills
Employer brand project launch, influencer management, video editing/design
Technologies
Instagram, LinkedIn, Camera, Audio equipment, Video editing tools
Responsibilities
Develop employer brand on Instagram and LinkedIn, manage full-cycle content production (planning, scripting, filming, publishing), create content about team life and business, grow organic audience awareness, establish consistent visual style, collaborate on cross-functional projects like events and merch
Seniority
Mid-level, hands-on IC