ANALISTA DE CRM JR
Core
Execute flawless delivery, measurement, and hygiene of relationship marketing flows (email, SMS, multi-channel) using automation platforms.
Role type
Junior CRM Marketing Operations Analyst
Builds
Automated email, SMS, and multi-channel campaigns for client businesses
Domain
Marketing Technology / CRM
Required skills
Marketo Engage, Smart Campaigns, Smart Lists, Landing Pages, HTML basics, UTM tracking, Task management tools (Asana/Jira)
Preferred skills
Adobe Certified Professional - Marketo Engage, Email deliverability (SPF/DKIM/DMARC)
Responsibilities
Configure, test, and schedule email/SMS/multi-channel campaigns; Create and maintain Smart Campaigns, Smart Lists, and Programs; Support landing page and form configuration; Execute pre-send QA checklists; Monitor campaign performance and deliverability; Maintain contact database hygiene; Support Lead Scoring parametrization; Document configurations and changes; Update task statuses daily.
