National Sales Manager- Home Appliances
Core
Drive sales growth for home appliances in the Nigerian market, expanding monthly sales from 25M to 50M and company sales from 7M to 25M.
Role type
National Sales Manager (Home Appliances)
Builds
Sales volume and market penetration for home appliances
Domain
Consumer Electronics / Home Appliances
Deliverable
product features
Required skills
Strategic business development, market mapping, sales forecasting, retailer database management, incentive scheme design, stock tracking systems
Preferred skills
Persuasive approach, ability to work under pressure, initiative
Technologies
None stated
Responsibilities
Map the Nigerian market to increase sales; ensure product availability across all markets; recommend live demonstration locations; provide market gap analysis and penetration strategies for specific regions; devise stock tracking systems for dealers; implement marketing activities; provide quarterly sales forecasts; maintain retailer databases; design incentive schemes for sales teams; report completion prices and marketing activity data to HOD fortnightly.