Director, Advertising Sales
Core
Lead digital advertising sales for AccuWeather, focusing on holding company agency relationships and direct brand partnerships to drive media, data, and analytics revenue.
Role type
Director, Advertising Sales
Builds
Digital advertising solutions, media inventory, data targeting, and measurement/analytics products for agencies and brands.
Domain
Digital Advertising, Media Buying, Data Analytics
Required skills
Digital ad sales, holding company agency relationships, C-suite negotiation, programmatic advertising, first-party data strategy, revenue forecasting, strategic planning, client account management, prospecting, presentation skills
Preferred skills
Marketing abilities, programmatic advertising expertise, pitching first-party data, building relationships with senior agency decision makers
Technologies
Programmatic platforms, Data analytics tools, Digital media platforms
Responsibilities
Achieve and exceed revenue goals for existing and new accounts; Build and elevate relationships at the highest levels within assigned agencies; Serve as internal voice of the agency customer to shape product roadmaps; Prospect new business opportunities through outreach and events; Identify revenue opportunities to grow existing client relationships; Manage client account activities including quarterly business reviews and campaign performance reviews; Contribute to senior-level events and conferences; Collaborate with internal specialists to meet revenue requirements; Lead initiatives for agency holding company partnership agreements; Act as a thought leader and ambassador for AccuWeather in the advertising community
Seniority
Director, strategic leadership with hands-on sales execution