Senior Analyst, Activation
Core
Strategic biddable media expert supporting client relationships, overseeing campaign execution, and leading program management and innovation across paid digital media channels.
Role type
Senior Analyst, Activation (Strategic Media Expert)
Builds
Sophisticated media programs and automated workflows for brand clients
Domain
Digital Marketing & Media Trading
Required skills
Digital media optimization, Client services, Program management, Data analysis, Campaign execution, Strategic planning
Preferred skills
Ad platform expertise, Creative problem solving, Relationship building
Technologies
Google Ads, Meta Ads, DSPs, SEM/PPC, Advanced TV, Programmatic DSP, MS Excel
Responsibilities
Partner with clients to understand business goals and marketing objectives; Execute and monitor campaign setup across social, search, video, and programmatic channels; Track, escalate, and solve client issues; Contribute to client insights and strategy reports; Design and execute sophisticated programs to deliver breakthrough results
Seniority
Senior, hands-on IC