(Marketing) Field Marketing Manager
Core
Drive growth for strategic new-logo and existing-customer accounts through Account-Based Marketing (ABM) and field marketing strategies.
Role type
Senior Account-Based Marketing Manager (Field Marketing)
Builds
1:1 and 1:few ABM strategies, integrated digital and event programs, and executive engagement campaigns for priority accounts.
Domain
B2B SaaS / Fintech / Banking
Required skills
Enterprise B2B ABM strategy, Sales alignment, Data-driven outreach, AI tool integration, Impact tracking, Project management
Preferred skills
Experience in SaaS, fintech, or banking, Creative marketing, Experimentation with AI
Technologies
AI tools, Marketing tech, Integrated digital platforms, Event management platforms
Responsibilities
Own and run ABM strategies for priority accounts, Partner with Sales to identify account priorities, Activate tailored engagement programs, Leverage AI for research and personalization, Measure account engagement and pipeline creation
Seniority
Senior, hands-on IC
