Senior Account Executive, Retail Media
Core
Strategic sales partner for national CPG brands to sell retail media solutions including product sampling, recipe integration, and digital activations.
Role type
Senior Account Executive (Retail Media)
Builds
Advertising solutions for CPG clients to drive mass-scale trial and purchase conversion
Domain
Retail Media / CPG / Food Supply Chain
Deliverable
product features
Required skills
Strategic sales planning, new business development, client relationship management, GenAI tool utilization, territory growth planning
Preferred skills
Experience with digital agencies, shopper marketing, trade marketing
Technologies
Generative AI tools
Responsibilities
Manage full sales process from prospecting to closing, create strategic marketing solutions, optimize sales processes using GenAI, develop territory sales plans, build client and agency relationships
Seniority
Senior, hands-on IC