Senior Account Based Experience (ABX) Marketing Strategist
Core
Design and execute end-to-end Account-Based Experience (ABX) field marketing programs for priority EMEA accounts to drive pipeline and accelerate deals.
Role type
Senior Account-Based Marketing Strategist (Field Marketing)
Builds
1:1, 1:few, and 1:many ABX programs including executive dinners, roundtables, webinars, and outbound plays
Domain
B2B SaaS / Social Intelligence / EMEA Market
Deliverable
product features
Required skills
ABM/ABX strategy, field event management, sales alignment, project management, data analysis, CRM fluency, AI tool implementation
Preferred skills
EMEA market experience, enterprise sales cycle support, ABM platform expertise, persuasive storytelling
Technologies
Salesforce, Tableau, 6sense, Asana, Claude
Responsibilities
Own end-to-end execution of ABX field marketing programs across priority EMEA accounts; Execute targeted 1:1, 1:few, and 1:many ABX programs utilizing a full tactical mix; Act as the connective tissue between Marketing, Sales, and BDR teams; Experiment with and implement AI tools and automated workflows; Track, measure, and report on key account engagement and pipeline creation metrics
Seniority
Senior, hands-on IC