ABM Regional Manager, EMEA
Core
Design and execute Account-Based Marketing (ABM) programs for enterprise technology buyers in the EMEA region, focusing on cybersecurity, search, AI/ML, and observability solutions.
Role type
Senior Account-Based Marketing Manager
Builds
1:1 ABM programs, personalized campaigns, executive briefings, and virtual roundtables for Fortune 500 accounts
Domain
Enterprise Technology / Search AI / Cybersecurity
Required skills
ABM strategy & execution, enterprise account planning, multi-channel campaign management, executive engagement, technical storytelling, budget ownership, performance measurement
Preferred skills
ABM platform expertise (Demandbase, 6sense, Userled), Salesforce, Marketo, enterprise technology landscape knowledge, ABM certification
Technologies
Demandbase, 6sense, Userled, Salesforce, Marketo, LinkedIn
Responsibilities
Design and implement 1:1 ABM programs aligned to target accounts; Lead account-level planning sessions with sales teams; Develop paid media strategy and activate campaigns across platforms; Coordinate event logistics for executive briefings and roundtables; Define ABM metrics and provide performance reporting; Localize global plays to meet account needs
Seniority
Senior, hands-on IC