Senior Programmatic Manager
Core
Oversee execution and optimization of programmatic campaigns for retail clients, serving as a strategic partner and mentor to the account team.
Role type
Senior IC programmatic media manager
Builds
Digital campaigns across Amazon, Walmart, Target, and other retail marketplaces
Domain
Digital advertising / Retail e-commerce
Required skills
Programmatic media buying, DSP management, Retail marketplace trading, Client relationship management, Team mentorship, Strategic campaign planning
Preferred skills
CTV/Display/Video experience, Native/Audio/OOH exposure, Data visualization (Tableau/Data Studio), Pitch deck creation
Technologies
Amazon DSP, TTD, DV360, Google Analytics, Google Ads, Facebook Ads Manager, Ad Servers, Amazon Vendor/Seller Central
Responsibilities
Develop and execute digital campaigns from conception to launch; Manage and optimize sponsored campaigns; Partner with client services to deliver recommendations; Provide guidance and mentorship to Account Managers and Coordinators; Communicate performance insights and strategic opportunities to clients.
Seniority
Senior, hands-on IC