Sr. Manager, ABM
Core
Strategic leader to build and elevate Elastic's account-based marketing (ABM) practice, defining vision, playbooks, and governance while leading a team of ABM managers.
Role type
Senior Manager, Account-Based Marketing (ABM)
Builds
ABM center of excellence, governance frameworks, and team capabilities for enterprise software clients
Domain
B2B Enterprise Software / Search AI / Security
Required skills
B2B marketing leadership, ABM framework development, team mentorship, ABM platform expertise, executive communication, C-suite engagement, enterprise technology marketing
Preferred skills
ABM certification (ITSMA)
Technologies
Demandbase, 6sense, Userled
Responsibilities
Define ABM vision, playbooks, and maturity roadmap; Establish account selection criteria and tier methodology; Lead and develop a team of ABM managers; Serve as internal ABM evangelist for sales and marketing teams; Represent ABM at the leadership level for integrated planning; Lead ABM team results including pipeline influence and revenue contribution
Seniority
Senior Manager, hands-on leadership