Sales Director, Retail & Consumer Goods
Core
Lead and scale a distributed team of Enterprise Account Executives to dominate the Retail and CPG verticals in the DACH market for Braze's Customer Journey Orchestration platform.
Role type
Senior Sales Director (Enterprise SaaS)
Builds
Enterprise customer relationships and revenue in the Retail and CPG sectors
Domain
SaaS / Customer Data Platforms (CDPs) / Retail & Consumer Packaged Goods
Required skills
Enterprise sales leadership, team building and mentoring, strategic market expansion, C-level negotiation, pipeline management, ecosystem partnership management, distributed team management, AI-driven sales process optimization
Preferred skills
Native German and fluent English, French language skills, direct experience in Retail/CPG industry, existing executive relationships in DACH, deep knowledge of MarTech partner landscape
Technologies
Braze Customer Engagement Platform, BrazeAI, AI-driven sales tools
Responsibilities
Lead and mentor a distributed team of 6+ Account Executives across the DACH market; Drive strategic expansion in Central Europe focusing on Retail and CPG; Act as the face of Braze for the sector leading GTM initiatives and industry events; Enforce disciplined deal execution, forecasting, and pipeline management; Collaborate with System Integrators and Technology Partners to drive joint GTM strategies; Participate in complex C-level customer meetings and negotiations; Foster alignment with internal teams including Marketing, Customer Success, and Sales Operations