Director, Programmatic Sales - Publicis
Core
Director of programmatic sales driving agency, trading desk, and brand spend into WunderKIND display and video inventory across NYC and the wider east coast.
Role type
Senior IC programmatic sales director
Builds
Revenue from programmatic display and video inventory for brands including Hugo Boss, Gucci, Lenovo, Cole Haan, and HelloFresh
Domain
Digital advertising / Programmatic media buying
Required skills
Programmatic advertising expertise, client-facing sales with revenue accountability, relationship mastery, DSP fluency, strategic account management, market research, campaign optimization, negotiation
Preferred skills
Account management background, upselling/cross-selling experience, experience with ad exchanges and optimization platforms
Technologies
The Trade Desk, DV360, Xandr
Responsibilities
Drive agency and DSP spend into inventory, build and maintain relationships with programmatic buyers and investment teams, partner with Account Management to push campaign performance and renewals, consult with buyers on campaign optimization, create sales collateral and training materials
Seniority
Director, hands-on IC