Growth and Advocacy Marketing Mgr.
Core
Design and lead integrated demand generation and customer advocacy programs to drive new business opportunities, pipeline, and executive-level relationships for Netskope's cloud security platform.
Role type
Growth and Advocacy Marketing Manager
Builds
Integrated demand gen campaigns, referral programs, customer story libraries, executive sponsorship initiatives, and multi-channel content.
Domain
B2B SaaS, Cloud Security, Networking, AI
Required skills
Demand generation strategy, Customer advocacy program management, Account-based marketing (ABM), Sales enablement, Multi-channel content creation, KPI tracking and reporting, CRM management, Stakeholder partnership
Preferred skills
Security/Networking/AI industry experience, Fast-growth SaaS experience, User conference management, AI tool leverage, Reference database expertise
Technologies
Salesforce, Asana, Highspot, Slap5
Responsibilities
Drive AI sales enablement strategy for demand campaigns; Build and manage referral programs; Create and amplify multi-channel content; Manage customer story libraries and reference programs; Support executive sponsorship initiatives; Grow presence on third-party review sites.
Seniority
Mid-Senior, hands-on IC