International Growth Marketing Manager
Core
Drive regional new-logo pipeline growth through digital and paid channels for B2B SaaS in EMEA and APJ.
Role type
Senior individual-contributor growth marketing manager
Builds
Regional digital strategy, paid campaigns (SEM, social, ABM), and localized content
Domain
B2B SaaS, international growth marketing
Required skills
ABM strategy, paid digital channels (SEM, paid social), demand generation, CRM management, marketing automation, regional campaign localization, pipeline reporting, budget management
Preferred skills
Additional language, cultural awareness of EMEA/APJ markets
Technologies
Salesforce, Marketo, HubSpot, 6sense, Demandbase
Responsibilities
Drive regional new-logo pipeline growth through digital and paid channels; Partner with global team on paid and digital campaign execution; Drive digital ABM motion for the region; Adapt global campaigns for regional messaging; Build and own region-native digital content and platform launches; Surface and mitigate region-specific risks; Own digital pipeline reporting and ROI; Partner with Sales and SDR teams to align campaigns with pipeline targets; Operate independently to define approach and budget requests
